This Privacy Policy explains how we collect, use, and share your personal data when you interact with Ethanshirt (the “Site”).

INFORMATION WE COLLECT

When you visit our Site, certain details about your device are automatically collected, including your web browser type, IP address, time zone, and certain cookies on your device. Additionally, as you browse, we gather insights about the web pages or products you view, the websites or search queries that directed you to us, and how you engage with our Site. We refer to this information as “Device Information.”

We collect Device Information through:

  • Cookies – Small data files stored on your device, often including a unique identifier. Learn more about cookies and how to disable them at http://www.allaboutcookies.org.

  • Log Files – These record actions on the Site, including your IP address, browser type, Internet service provider, referring/exit pages, and timestamps.

  • Web Beacons, Tags, and Pixels – These are electronic files that help track how you navigate our Site.

Additionally, when you make a purchase or attempt a transaction on our Site, we collect information such as your name, billing and shipping address, payment details (including credit card numbers), email, and phone number. We refer to this as “Order Information.”

When we mention “Personal Information” in this policy, we include both Device Information and Order Information.

HOW WE USE YOUR INFORMATION

At Ethanshirt, we use your information responsibly. The Order Information we collect is primarily used to process and fulfill your purchases, including handling payments, arranging shipment, and providing order confirmations and invoices. We also use this Order Information to:

  • Communicate with you

  • Assess orders for possible risks or fraud

  • Provide personalized product recommendations and promotions

Device Information helps us detect and prevent potential fraud and security threats, particularly through IP address analysis. Additionally, we use this data to enhance our Site’s functionality and analyze how customers interact with our pages and marketing efforts.

SECURITY AND SHARING OF YOUR INFORMATION

At Ethanshirt, safeguarding your Personal Information is a priority. In some cases, we share your data with third parties to help us improve our services. For example, we use Google Analytics to understand user behavior on our Site. You can learn more about Google’s data handling practices here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Additionally, we may disclose your Personal Information when required by law, to comply with regulations, or to respond to legal requests such as subpoenas or search warrants.

TARGETED ADVERTISING

As mentioned earlier, we use your Personal Information to present targeted marketing content we believe will interest you. To learn more about how targeted ads work, visit the Network Advertising Initiative’s educational resource: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

To opt out of targeted advertising, use the links below:

You can also opt out of some advertising services through the Digital Advertising Alliance: http://optout.aboutads.info/.

DO NOT TRACK

Please note that our Site’s data collection practices remain unchanged when we receive a Do Not Track signal from your browser.

YOUR RIGHTS

If you are a resident of the European Union, you have certain rights regarding your personal data. You may request access to, correction of, updates to, or deletion of your information. To exercise these rights or ask any questions, please contact us through the provided contact details.

Additionally, as an EU resident, please be aware that we process your data to fulfill contracts or legitimate business needs. Your information may be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

When you place an order on our Site, we will keep your Order Information in our records unless you request its deletion.

CHANGES TO THIS POLICY

We may update this Privacy Policy occasionally to reflect changes in our practices, business operations, or legal requirements.

CONTACT US

For more details on our privacy practices, inquiries, or complaints, please contact us via email at support@ethanshirt.com.